Touchideas for Black Red White

Strategy and furniture design

Black Red White is the largest chain of furniture stores in Poland and one of the largest furniture manufacturers in Europe.

The task assigned to Touchideas was to[...] create a comprehensive product development strategy and design new furniture lines.

The collaboration between Black Red White and Touchideas resulted in new collections of storage and upholstered furniture, including over one hundred new products.

Touchideas  (click!)

Black Red White (click!)

Photo: Agora Custom Publishing

and Weronika Trojanowska


Touchideas design team

From the left: Aleksandra Żeromska, me, Agnieszka Pikus, Bartosz Bykowski, Paweł Kowalski